de Zayas, Marius (1993). How, When and Why Modern Art Came to New York (Francis M. Naumann, editor). Cambridge: MIT Press.
Marius de Zayas (1880-1961), a Mexican artist and writer whose witty caricatures of New York's theater, dance, and social elite brought him to the attention of Alfred Stieglitz and his circle at "291," was among the most dedicated and effective propagandists of modern art during the early years of this century. How, When, and Why Modern Art Came to New York, originally written in the late 1940s, is a fascinating chronicle assembled from de Zayas's personal archive of photographs and from newspaper reviews of the exhibitions he discusses, beginning with those held at the Stieglitz gallery and including important shows mounted in his own galleries.An appendix added by the editor provides detailed information on the various exhibitions. Additional appendixes contain transcriptions of the de Zayas and Stieglitz correspondence, as well as an account of de Zayas's unique relationship with Picasso, a Spaniard with whom he felt a special kinship and whose work he would be among the first in America to promote and defend.
From Publishers WeeklyIn 1907, de Zayas and the rest of his family was forced into exile for his father's opposition to Mexican president Porfirio Diaz. Shortly after arriving in New York, de Zayas took up his own cause: a writer, caricaturist and close associate of Alfred Stieglitz, he became a perceptive and unrepentant propagandist for the avant garde. In the late 1940s, at the urging of the Museum of Modern Art's director, Alfred Barr, de Zayas pulled together this dissection of the "hard labor" of introducing modernism to New York. His commentary, dated but still lively, emerges as though from a time capsule from an era when modernist art had the power to shock and offend. Chronological sections describing exhibits at Stieglitz's "291" Gallery and it's spinoff, de Zayas's own Modern Gallery, illustrate the initial American response to artists who have since been canonized, from Matisse and Picabia to Picasso and Cezanne. Many American critics writing for the mainstream press simply despised their work. Three decades later, de Zayas quoted from those reviews with impunity knowing that history had already vindicated his critical acumen. While some of his comments seem antiquated, the value of this book is its immediacy. De Zayas was one of the first writers to attempt to explain the tenets of modernism to the American public, and his prose reveals an insider's perspective on a seminal moment in art history. Although a more detailed introduction to this edition would have been helpful, Naumann (New York Dada) has included appendices of real historical interest, from the author's correspondence with Stieglitz to exhibition lists from the Modern and the de Zayas galleries.
From Wikipedia, the free encyclopedia
|Marius de Zayas|
Marius de Zayas (1913), by Alfred Stieglitz
|Born||March 13, 1880
|Died||10 January 1961 (aged 80)
LifeDe Zayas was born to wealthy and aristocratic parents in Veracruz, Mexico. His father, Rafael de Zayas (1848–1932), was a noted journalist, novelist, dramatist, poet and lawyer. He established two newspapers in Veracruz, and it was there that his sons Marius and George developed their artistic careers by providing illustrations for the papers.
In 1906 the two brothers began providing caricatures for Mexico City's leading newspaper El Diario, which was founded by American-born journalist Benjamin De Casseres. A year later the de Zayas newspapers took a strong editorial stance against Mexican President Porfirio Diaz, and under threat their family left Mexico and settled in New York.
Shortly after arriving in New York, de Zayas took a position drawing caricatures for the New York Evening World, and he quickly established a reputation for his witty parodies of prominent citizens. Through his connections with other artists in the city he became acquainted with Alfred Stieglitz, and in January 1909 Stieglitz exhibited a group of de Zayas's caricatures at his art gallery, "291". A year later Stieglitz gave de Zayas another exhibit in which he brought his caricatures to a three-dimensional level. On a large wooden platform he created more than 100 free-standing cardboard cutouts of some of New York's most prominent people, seen strolling down Fifth Avenue in front of the Plaza Hotel. The show became such a hit that lines were often stretched far outside the doorway to the gallery, and the work remained on display for six months.
Cubist art, although he did not at first recall the name of the artist. It turned out that the artist was Picasso, and, because of their common language, de Zayas conducted the first major interview with him two months later. He immediately published an article based upon his interview, and it became the first publication to record Picasso's own views of his work.
It was also while in Paris that de Zayas first saw African art, and he recognized its influences on the development of some of the modern art he was seeing there. He proposed an exhibit of African art to Stieglitz, and in 1914 one of the first exhibits of African art as seen in the context of modern art was held at "291".
In the spring of 1914 de Zayas returned to Paris and renewed an earlier friendship with Francis Picabia. The latter introduced de Zayas to his circle of artists and writers, including Guillaume Apollinaire, Gertrude Stein, George Bernard Shaw and Alvin Langdon Coburn. De Zayas was captivated by the new work he saw there, and he once again wrote to Stieglitz and recommended shows for Picabia, Picasso and George Braque.
De Zayas returned to New York when World War I broke out in Europe later that year. He immediately began collaborating with his friend and colleague Paul Haviland about ways to re-energize the New York art scene, and together with writer and arts patron Agnes Ernst Meyer they convinced Stieglitz to publish a new magazine which would be called 291 in honor of his gallery of the same name. For the next year de Zayas spent a considerable amount of time and energy both editing and creating works of art for the new publication. His interpretations of poems by Meyer and others introduced the concept of visual poetry to the United States. While 291 was an artistic success, it did not attract a wide audience and ceased publication after only twelve issues.
Cézanne, van Gogh, Brancusi, Rivera and other modern artists. Although de Zayas announced his new gallery as "an additional expression of '291'" Stieglitz saw it as a direct competitor to his own gallery, and as a result his friendship and collaboration with de Zayas deteriorated.
During this same time he and Haviland co-authored about a book on modern art, and in 1916 they published A Study of the Modern Evolution of Plastic Expression (New York, 1916). The book has been called "one of the first serious attempts to deal with the central problems of modern art."
De Zayas changed the name of the Modern Gallery to the De Zayas Gallery in 1919 and continued showing artists for the next two years. When his galleries closed, he returned to Europe and spent the next twenty years in Europe organizing important traveling exhibition of modern art.
In the late 1930s, he married Virginia Harrison, descendant of the railroad tycoon, Charles Crocker.
At the insistence of Museum of Modern Art Director Alfred Barr in the 1940s, De Zayas began writing a history of the introduction of modern art to New York. He assembled many notes, comments and photos into a manuscript. The work was published posthumously in 1996.
De Zayas returned to the United States after World War II, settling first in Stamford, Connecticut, then in Greenwich, Connecticut. He died in Stamford hospital in 1961 at the age of eighty-one.
- de Zayas, Marius (1993). How, When and Why Modern Art Came to New York (Francis M. Naumann, editor). Cambridge: MIT Press. pp. vii–xiv. ISBN 0-262-04153-7.
- de Zayas, Marius (November 1915). "The Modern Gallery". 291 (9): unpaginated.
- Sarah Greenough (2000). Modern Art and America: Alfred Stieglitz and His New York Galleries. Washington: National Gallery of Art. pp. 150–151. ISBN 0-89468-283-0.
- Homer, William Iness (1977). Alfred Stieglitz and the American Avant Garde. Boston: New York Graphic Society. p. 55. ISBN 0-8212-0755-5.